diff --git a/kernel/dma/debug.c b/kernel/dma/debug.c
index ee7da1f2462f..ae9fc1ee6d20 100644
--- a/kernel/dma/debug.c
+++ b/kernel/dma/debug.c
@@ -564,7 +564,7 @@ static void add_dma_entry(struct dma_debug_entry *entry)
 
 	rc = active_cacheline_insert(entry);
 	if (rc == -ENOMEM) {
-		pr_err("cacheline tracking ENOMEM, dma-debug disabled\n");
+		pr_err_once("cacheline tracking ENOMEM, dma-debug disabled\n");
 		global_disable = true;
 	}